Please use this identifier to cite or link to this item:
http://192.248.43.153/handle/1/2206| Title: | Strategies for competitive advantage in value added tea marketing |
| Authors: | Herath, H.M.U.N. De Silva, S. |
| Keywords: | Agriculture Tea industry Tea products Value addition Marketing strategies Product Innovation Leadership Cost effectiveness Branding Niche marketing Research and Development |
| Issue Date: | 2011 |
| Publisher: | Postgraduate Institute of Agriculture, University of Peradeniya:Peradeniya |
| Citation: | Tropical Agricultural Research, 22(3):p.251-262 |
| URI: | http://192.248.43.153/handle/1/2206 |
| Appears in Collections: | Tropical Agricultural Research |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| PGIATAR-22(3)-251.pdf | 306.49 kB | Adobe PDF | ![]() View/Open |
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